Tuesday, August 08, 2006

Duck Dollars Update

To date the Daily Duck's advertizing revenues total $1.47. I would say that the experiment is officially a 'flop'. Duckians are advised to keep their day jobs for now. I will have the ad banners removed soon.

I've noticed that Google's AdSense does not make much 'sense'. The tie-ins with the content on the blog are extraneous at best. Free Asiago cheese? That must have been from Oroborous' recipe post. Someone mentions the pet rock and an ad for rock collecting is displayed. If I was paying for Google ads I don't think I would be getting very good placement based on these results. But blog content doesn't lend itself to advertizing, unless it is a single subject blog.

10 Comments:

Blogger Oroborous said...

I will have the ad banners removed soon.

I wouldn't be so hasty.
The ads have only been up, what, six weeks ?

At the rate you're going, you'll have $ 12.00 in a year. That's a free pizza, for doing something that you'd do for free anyhow, and the ads don't strike me as being obtrusive.

And really, for the amount of traffic that the blog gets, ad revenues of between $ 10 - $ 20 annually is normal.
Even million-hit sites don't typically generate enough revenue from banner ads alone to support anyone.

You have to get up to the million-hits-a-month club before you can start lighting your (soon to be legal again) Cuban cigars with folding green.

Which is a long-winded way of saying, why not keep the ad space.

August 08, 2006 4:05 PM  
Blogger Harry Eagar said...

I got a small amount of mild amusement from the ads. Especially the ones soliciting Christians of a certain stripe. And the cheese, of course.

I suggest a contest. Write a post, or series of posts, designed to generate an ad from X Corp., and see who catches the fish.

August 08, 2006 7:44 PM  
Blogger Duck said...

Can anyone explain the COPD ad?

Harry, good idea. You pick the company, and the contest will be on. The prize: $1.47.

The problem will be in figuring out whose post did the trick. We'll need to implement some controls, like giving each post an alloted amount of time before allowing the next competitor's post, like 24 hours.

August 09, 2006 9:33 AM  
Blogger Brit said...

$1.47? Hang it all - I was relying on that cheese ad revenue to pay for my Paris trip!

August 09, 2006 11:01 AM  
Blogger Harry Eagar said...

Hmmm, your post attracted an ad from Blog Adsense. Seems kind of incestuous.

August 10, 2006 7:09 PM  
Blogger Duck said...

And ironic, seeing as I was disparaging AdSense.

August 11, 2006 7:19 AM  
Blogger Harry Eagar said...

OK, here goes my attempt. My goal is to solicit an ad from the 2nd-largest retailer in America. (I guess it might queer the pitch to name it.)

Homage a James Lileks:

Living here in paradise, with the windows always open, the notion of contemplating air fresheners seems impossibly remote and exotic. It takes an effort of imagination to picture one's self bundling the infant into the minivan, then boosting her into the shopping cart and spending half an hour debating which air freshener to buy.

In my former life on the Mainland, I was familiar with the ur-freshenrs, the primitive wicks of medicinally scented somethings. But in those simpler days, debate with one's did not occupy much time.

You either purchased or you didn't. If you did, you had one choice -- a green bottle.

Today, as I understand you have a choice of passive and active air fresheners. Some soak up the bad air, others actively seek out and destroy.

And in every decorator color.

I understand some have lights, though I don't know why. If you have to plug them in, doesn't that contribute to global warming?

Anyhow, if you want your living room to smell like a forest glade, it isn't a walk in the park any more.

August 12, 2006 11:10 AM  
Blogger Oroborous said...

Apparently none of the potential advertisers that you baited actually use Google ads.

August 13, 2006 12:35 AM  
Blogger David said...

Harry: Excellent Lileks pastiche.

All: Much to my amusement, the ad on the main page on this visit is for a better blog money raiser, something called ChipIn, which is a blog-based method of coordinating a group purchase. Of course, to get the URL I had to click through. (As we're still trying to collect money for my mother's birthday present from two months ago, ChipIn actually looks useful.)

August 13, 2006 9:42 AM  
Blogger Harry Eagar said...

'Let a Republican-owned firm make your automated phone calls'?

That's what I attracted?

August 13, 2006 10:11 AM  

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